Blog
Strategic Account Managers (SAMs) are essential for driving long-term success in client relationships. To excel, SAMs must understand stakeholder goals, simplify complexities through effective communication,
The Importance of Developing Strategic Thinking in Strategic Account Managers In our fast-paced business environment, Strategic Account Managers (SAMs) face a myriad of challenges that
The Evolution of Sales: Moving Beyond Transactional Selling Selling products and quoting on them has long been the cornerstone of success for sales professionals. The
2024 looks like it will be a year of volatility. As we navigate the current economic landscape marked by high inflation, market volatility, and recession
In the dynamic realm of high-end selling and strategic account management, the role of coaching often takes a back seat. Let’s shed some light on
Navigating the Coming Turbulence and Uncertainty of 2024 I. Looking Backward and Forward As we near the end of 2023, it’s a good time for
At the beginning of this month, we unveiled our innovative strategic account management training program at SAMA’s inaugural TechFest event. This video walks viewers through
Engaging Internal Stakeholders in Strategic Accounts Introduction: No one questions the critical importance of effective stakeholder engagement in managing strategic accounts. However, the critical importance
You know how valuable your solutions are. You know how they will save your clients time and money and/or help them become more profitable. Unfortunately,
Has the pandemic dramatically changed the way you work and interact with your customers? You’re not alone! The painful shift from in-person meetings to virtual
We All Want to Be Heroes Your brain is a storyteller. So is mine. The reason is the brain’s primary objective is to keep us
The Importance of Quantifying Value As the economy softens, customers become more concerned about the value of each dollar they spend. Consequently, salespeople must be
As a sales professional, it’s easy to get caught up in the hustle and bustle of meeting quotas and closing deals. But as we enter
Kat McQuade is an expert in Learning and Development. In this interview, she shares great insights from her years of experience. If you’re interested in
Adrian was invited, along with other top experts in their fields, to discuss the evolution of Artificial Intelligence as it relates to sales and how
How your sales team performs now and how your customers perform now is a function of what they believe. One of the most important things
Harvey Dunham: Adrian, maybe the way to start this is that I’d love to give you a little perspective of why your article so captured
Due to the Coronavirus pandemic, many conferences have been postponed or cancelled. As a result, my clients have asked if I can deliver training remotely.
