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Whetstone

 

Purpose
We work with chief executives and business owners to help them build cohesive, client-driven organizations resulting in greater value for their customers and greater demand for their goods and services.

Vision
We want to see a world where people can trust the businesses they deal with; where companies are passionate about delivering on a promise to create real value for their customers. We want to transform the way business people interact with one another, by helping companies align the “outside-in” voice of their customers with a deep understanding of their own “inside-out” vision and values. We see business as a vehicle through which people continually create a better world; where profitability is simply an accurate measure of the value created for customers rather than a goal in and of itself.

Values
These values embody the spirit of Whetstone. They articulate a code of behaviour and a set of beliefs about how we work and what you can expect when dealing with us. They provide the internal measuring system our people need to be consistent and build trust. We invite you to join us on our quest to make an enduring contribution to the world of business.

  • Responsiveness
  • Collaboration
  • Mutual Respect
  • Reliability
  • Fairness
  • Agility, Learning & Innovation

Founder's Story

The journey that I am on began in university.  During my second year, I needed to raise money so I decided to start an advertising company. (read more)

 
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WWW www.whetstoneinc.ca